Heineken Global Commerce University vroeg ons om mee te helpen een concept te ontwikkelen en te produceren waarin ze hun brand managers wereldwijd konden onderwijzen en updaten over nieuwe marketing tools binnen Heineken. Het werd een groots opgezette tv studio show van een uur, vol interviews, items en opdrachten. Deze shows werden uitgezonden op het intranet voor hun 300 dochter bedrijven wereldwijd.
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